People Are Willing to Pay for Experiences: Lessons from Taylor Swift's Impact on Toronto
People Are Willing to Pay for Experiences: Lessons from Taylor Swift's Impact on Toronto
Taylor Swift just wrapped up her epic Toronto shows, and wow, do we have some tea to spill! 🫖✨
Fans flew in from across Canada—and beyond—paid dearly for tickets, dressed to the nines in sparkles, and swapped friendship bracelets like pros. In today's retail landscape, one thing is clear: people are willing to pay for experiences.
Embrace the Festival Magic: A Guide for Pop-Ups.
No one does festival season quite like Montreal! We thought you might get inspired with these shots from the recent Fringe Festival.
If you are a pop-up, this is your season to shine. And if you are a bricks-and-mortar retailer on the streets of a festival, there are considerations for you too.
This blog is all about things to think about as a pop-up.